Harley-Davidson's Ad Agency Gives Up The Account
Business Journal scoop.
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Business Journal scoop.
Posted by James Rowen at 3:18 PM
2 comments:
So what is the significance of this?
Reading between the lines, it is fairly obvious that H-D dropped Carmichael Lynch deciding to go forward without an external agency.
Allowing CL to make a face saving announcement such as this was simply throwing them a bone after 31 years of having a business relationship with CL.
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