Earth Day 2010 - - on its 40th birthday - - will get a major celebration in Madison, as will the event's founder Gaylord Nelson, Wisconsin's greatest modern-era environmentalist,
The UW System, through the Nelson Institute for Environmental Studies and the Wisconsin Historical Society, has begun the publicity with a superb new website, here.
Nelson served as Wisconsin's Governor, and in the US Senate where his leadership on the Clean Water and Clean Acts was pivotal, but his prescient call for action to protect the environment - - now a worldwide movement - - is his greatest legacy.
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